August 18, 2018

Talk & Communicate

Good Day I'm putting together a talk on the 7 Warning Signs of Lost Customer Syndrome. As I was writing it, I came upon #6 "You have not reached out to current or past customers in the past 6 months."  This got me thinking that a lot of businesses are killing themselves because of … [Read more...]

Denny Hatch Great Story

Good Day The following story is from the marketing blog of Denny Hatch, renowned publisher,marketing expert, and copywriter: "Frank Brock was president, First Bank of Troy, Idaho. In 1960 Troy’s population was 555. Frank Brock’s bank had 6,000 active accounts. He had customers in 45 … [Read more...]

Clip & Save

Good Day   All your marketing materials whether on line or off line should include as many the following 13 most powerful words in the English language: You, Money, Guarantee, Love, Results, Proven, Safety, Free, Save, Easy, New, Health and Discovery. You should also include as many … [Read more...]

Win $50 Cash

Good Day I spend a lot of time at the Post Office and I hear a lot of people in line complaining about service, the cost of stamps, how they are going broke and more. Today I want to tell you the true facts about why the Post Office is "going broke." The financial hardships for the USPS … [Read more...]

The Other Side of Name Tags

Good Day  Two weeks ago (April 12, 2018) I wrote about my friend and what he thought about name tags at networking events. He does not like name tags because he thinks that people use them to qualify or eliminate people before even interacting with the wearer. I got a call from my friend and … [Read more...]

Remembering Great Ideas

Good Day Contact First Name  Last week while at the multi-chamber mixer I saw a gentleman I had met a few times, Reed Chambers of Peerless Electric Company. As we were talking we got on the subject of coming up with great ideas and trying to remember them. This happens to me. I'll be driving … [Read more...]

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