March 21, 2018

PMF – Do You Have It?

Good Day Have you ever seen a company launch a new product or service and asked yourself, "why did they do that?" Then you watch as a few weeks or months later they withdraw it from the marketplace? Sometimes, though, a new product or service hits the market, and it's a big hit! What you're … [Read more...]

Doing more to get the word out

Good Day Contact First Name  I was taking a client's post cards to the post office when I noticed a company truck advertising that it provides packaging services to manufacturers, the blister package/cardboard package. I thought, I need to remember that company in case someone needs that … [Read more...]

When you get sick

Good Day  This is the season that people are out with either a cold or the flu. What do you do when you are sick? Take the time off and let your business suffer, go in and carry on as if you're not sick, or something in-between?  An old friend of mine once said that it takes 3 days to recover … [Read more...]

You that you have at least one.

Good Day   Happy New Year and welcome to 2018! Most people plan out their New Year's resolutions the day before or on New Year's Day, just like they plan out what what they want to do with their business.  Maybe that's why I see ads for weight loss, exercise equipment and January sales! I also … [Read more...]

Are You Ready for 2018?

Good Day I hope that you had a great Christmas or Chanukah and got everything you wanted. I would like to wish you a very safe and Happy New Year! Are you ready for 2018? Reports so far for the holiday retail sales season has been the best in a number of years. Unemployment is at a record low, … [Read more...]

Your Great Offer?

Good Day I would like to wish you a very Merry Christmas! A client of mine sent me a draft of a marketing piece that they are going to send to prospects offering them a highly discounted item, but they missed a few great opportunities to make it a better offer. First, they did not list the … [Read more...]

Password Reset

Please enter your e-mail address. You will receive a new password via e-mail.