March 29, 2024

‘Avoid An Audit’ Will Make You Money

Good Day It's almost tax day. This year the day is April 18, the day we all dread. And you know what happens if you don't file: you have to deal with the IRS and maybe risk an audit. Why am I bringing all this up? Other than to remind you of your legal obligation, I bring this up because it's … [Read more...]

When Your Marketing Stops Working

Good Morning Last week was not a good week. This week started out better, until Tuesday when my main computer died. The only thing that was not backed up in the last few days was Outlook and my emails. I was going to do it while I went to the post office. On to marketing your business. What … [Read more...]

Get Cheap Money

Good Morning I got a letter in the mail a few days ago asking me to come back. I was a customer of a service we used at home and discontinued a few years ago. They offered us a very low price for the first 12 months of service. They will also give us a $100 VISA gift card. Wow! Then I got a post … [Read more...]

When Things Don’t Work Out

Good Morning Sometimes things don't go according to plan. Most of the time I plan for the worst and hope for the best before the event, sometimes during. Then there are times when you have to come up with a whole new plan. This was the case recently. The pizza shop had a booth at 4fest … [Read more...]

Swipe Files, Why You Should Have One or More

Good Morning When talking with new clients about what they want as far as advertising/marketing their business, I ask if they have examples of what they like. In most cases I get a no or a hmm, or what are you talking about? I tell them that they should have a swipe file of things they like … [Read more...]

Money Mailers Ads How To Make Them Better

First Name Wednesday I got a Money Mailer (registered trademark) envelope in the mail. I opened it and went through it. What I found was that not every business (22) used both side of the paper to get their message across (33 did). I have a feeling that the 22 could not justify the expense vs. … [Read more...]