Good Day Last week I wrote about the letters I got from Bruce Lowrie Chevrolet and how they were all the same. Let me recap: Around December 27, I got a very cute and interesting sales letter from Kelly Peterson of Bruce Lowrie Chevrolet in Fort Worth. It was a form letter, but it was in … [Read more...]
PMF – Do You Have It?
Good Day Have you ever seen a company launch a new product or service and asked yourself, "why did they do that?" Then you watch as a few weeks or months later they withdraw it from the marketplace? Sometimes, though, a new product or service hits the market, and it's a big hit! What you're … [Read more...]
You that you have at least one.
Good Day Happy New Year and welcome to 2018! Most people plan out their New Year's resolutions the day before or on New Year's Day, just like they plan out what what they want to do with their business. Maybe that's why I see ads for weight loss, exercise equipment and January sales! I also … [Read more...]