September 25, 2018

1st Quarter Results

Good Day Guess what. This week my wife got the same letter from the auto dealer. We are now up to 6 of the same letter. Today starts the last month of the 1st quarter of 2018. Now is the time to plan out how you are going to bring in business for the next quarter. It's also the time to look … [Read more...]

Marketing Mistakes

Good Day   Last week I wrote about the letters I got from Bruce Lowrie Chevrolet and how they were all the same.  Let me recap: Around December 27, I got a very cute and interesting sales letter from Kelly Peterson of Bruce Lowrie Chevrolet in Fort Worth. It was a form letter, but it was in … [Read more...]

Doing more to get the word out

Good Day Contact First Name  I was taking a client's post cards to the post office when I noticed a company truck advertising that it provides packaging services to manufacturers, the blister package/cardboard package. I thought, I need to remember that company in case someone needs that … [Read more...]

When you get sick

Good Day  This is the season that people are out with either a cold or the flu. What do you do when you are sick? Take the time off and let your business suffer, go in and carry on as if you're not sick, or something in-between?  An old friend of mine once said that it takes 3 days to recover … [Read more...]

7 ways to promote yourself

Good Day  Last week I told you about one of my marketing resources, the once-a-month marketing seminar that I attend. Monday's seminar was about how to promote yourself as the expert in your industry. I learned how to promote myself on 7 different social media outlets for almost free while using … [Read more...]

What are you going to do

Good Day I was listening to the radio this morning and heard an ad that I think was for Constant Contact about advertising over the holidays. It talked about how some businesses cut back on work, but that their bills still need to be paid. It got me to thinking about two points: 1) here is an … [Read more...]

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