April 20, 2024

The Meaning of Color

Good Morning {First Name},We all know someone who has a favorite color. You know it because they almost always wear that color and have a lot of items in that color. Also maybe their marketing materials are even in that color! If they could, their food would be in their favorite color - OK maybe … [Read more...]

Color helps sales

Good Day  Happy St. Patrick's Day  Market Researchers have found that color affects shopping habits: Impulse shoppers respond best to red-orange, black and royal blue. Traditional shoppers respond best to pastels, pink, rose and sky blue. Budget shoppers respond best to pink, teal, … [Read more...]