March 29, 2024

Recession!

Good Morning ,A number of months ago my dentist friend and client said he thought a recession was coming based on what he was hearing. At the time I said I doubt it, based on what the experts were saying and the state of the economy at the time.In the last few weeks I've been reading a lot of news … [Read more...]

Headlines and More Customers

Good Morning ,Lots of news in the headlines today. Today's marketing tip deals with one of them and how you can use it to your advantage. Inflation!Chances are you feel the effects. Your vendors have raised prices on you, and in turn you have had to raise your own. Now be the first on the block to … [Read more...]

Loss Leaders

Good Morning,Last week I wrote about marketing/promoting your business so you can thrive whether we are in a recession or in the time we are now in.Communication is key!Once you have worked your non-current and current customers and are ready to move forward acquiring new customers, you might want … [Read more...]

Spring Cleaning

Good Morning,March has arrived! In about a week we leap forward to Daylight Saving Time. The days are starting to get warmer, at least here in the Dallas/Fort Worth area. Highs in the 70s. Hopefully I will be able to work on the yard this weekend and get it ready for the coming outdoor season. … [Read more...]

PPC – Benefits and a killer call to action (cta)

Good Morning ,Last week we wrote about getting more views to your website by using PPC ads. Now we are going to get into a number of tricks for crafting compelling, clickable ads. First up: The basics of every ad, features, benefits and a killer call to action (cta).Ads that sell have compelling … [Read more...]

PPC,CTR, $$$???

Good MorningYou have your website up, the company Facebook page, as well as Instagram, Pinterest, YouTube and TicTok. You are getting some but not a lot of people viewing all your sites, some likes and a few shares, but not much business. What do you do?You can use direct mail to drive new customers … [Read more...]