March 28, 2017

Latest Blog Posts

Your Business is Boring

Good Day Have you ever been to a restaurant that had good food, good service, but nothing really outstanding? Maybe one so unremarkable you don't really remember the name of the place? If not a restaurant, possibly a place you've done business with, if you can even recall it? They were boring. They did not make an impression on you, or you would have remembered them or done business with them again. We all know that our businesses are not boring, right? Yeah, in our own minds, that is. … [Read More...]

Lead Magnets – Not For Your Refrigerator

Good Day Contact First Name Last week I was going to write about lead magnets but got side- tracked. So let's talk about using lead magnets to build your email list before I get side-tracked again. A lead magnet is an item that attracts people to you, not unlike how a great refrigerator magnet attracts papers and holds them to your refrigerator.  Basically a lead magnet is something that you offer people in exchange for their name and email address. This should be something that your … [Read More...]

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