April 22, 2018

Remembering Great Ideas

Good Day Contact First Name  Last week while at the multi-chamber mixer I saw a gentleman I had met a few times, Reed Chambers of Peerless Electric Company. As we were talking we got on the subject of coming up with great ideas and trying to remember them. This happens to me. I'll be driving … [Read more...]

Name tags and networking events

Good Day Contact First Name  Got another letter yesterday, now it's up to 6 or 7 of the same letter. Should I write them a letter asking that they send me a check for the money they are wasting on me instead of sending me letters? On to this week's tip! The other day I went to a multi … [Read more...]

Social Media Likes

Good Day   For a lot of businesses, getting more likes, views and traffic to their social media sites is a top priority, because social media experts tell us the more likes and views we get, the more successful we are. Are the people who are telling you that working for or are connected with … [Read more...]

Different Kind Of Networking Meeting

Good Day   Wednesday I went to a weekly networking meeting that I have never been to. It was Sweet Networking Fort Worth (one of 3 or 4 networking groups) lead by Jeremiah Ozment of Ozment Media. This is an open group, so it's not restricted to one person per industry and has no requirements. … [Read more...]

Spring cleaning, use those old marketing materials

Good Day First off, I got another letter; I think this is #6. Should I wait until I get 10 letters or call them now? Let me know what you think. I was doing some spring cleaning at the office trying to make room for envelopes for one of my clients, when I found some very special express … [Read more...]

Friendly Touch

Good Day This Sunday (2 am) is when you turn your clocks forward by one hour and lose some sleep, or you can do what most do and set it when you go to sleep and sleep in an extra hour. I've heard all the arguments about daylight saving time and this week's tip is not about whether you like it … [Read more...]

1st Quarter Results

Good Day Guess what. This week my wife got the same letter from the auto dealer. We are now up to 6 of the same letter. Today starts the last month of the 1st quarter of 2018. Now is the time to plan out how you are going to bring in business for the next quarter. It's also the time to look … [Read more...]

Phone Use

Good Day Before I get to this week's marketing tip, I thought I would let you know I got another letter the other day from my friend. Now I have 5 letters; I wonder how many more I'll get. As a child I spent many years in speech therapy classes (my public school offered them). One of the … [Read more...]

Missing Skimmers, Lost Sales

Good Day Two weeks ago I wrote about a letter I got and some of the mistakes the letter writers made. I am sure you get many sales letters, so you know very few have a second read through. When writing these letter you have to use methods designed for the skimmer, the person who just looks … [Read more...]

Wasting Money Foolishly

Good Day I usually do not name people or companies in these tips, but this week I will. Around December 27, I got a very cute and interesting sales letter from Kelly Peterson of Bruce Lowrie Chevrolet in Fort Worth. It was a form letter, but it was in a very nice handwritten font on what … [Read more...]

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