August 18, 2018

Lead Magnets Which One?

Good Day Like everyone else, I need to keep my marketing funnel full. I do this through the use of lead magnets. Lead magnets are things I give away to people in order to get their name, company name and email or physical address (if I'm sending something to them through the mail). Currently, I … [Read more...]

Danger, Danger Will Robinson

Good Day This week I found out that someone has been using my business phone as their caller ID number. They are calling people and not leaving any message on their voice mail if they can't talk to them. People are calling the number (my number) that shows up on their caller ID and asking who … [Read more...]

What you can learn watching commercials

Good Day I was home early the other day. My back was still hurting and I was lying down watching the early local news. During the first commercial break the first ad up was for a very well known electrical company now advertising their new plumbing service. Near the end of the break the … [Read more...]

Emails Deleted, Missed Sales!

Good Day  Last week I was at my multi-day mastermind meeting, and it was great. If you really want to get ahead, you need to have a coach and be part of one or more mastermind groups. I purchased a new laptop with Windows 10 (currently using a computer running XP). I've moved some programs … [Read more...]

After the show

Good Day Tuesday, June 5, from 3 to 7 pm, I  had a booth at the HEB Expo, Hurst Conference Center, 1601 Campus Dr. I was on my feet most of that time and I wore the wrong shoes, not the comfy ones, but the ones that looked professional and hurt after 30 minutes. So why do I do it? It's a … [Read more...]

HEB Expo

Good Day This Tuesday, June 5, from 3 to 7 pm, I will have a booth at the HEB Expo, Hurst Conference Center, 1601 Campus Dr. This will be a great way to meet new people and businesses, plus you get to see me, and I always have great candy! This year the HEB Chamber moved the time. It used … [Read more...]

Talk & Communicate

Good Day I'm putting together a talk on the 7 Warning Signs of Lost Customer Syndrome. As I was writing it, I came upon #6 "You have not reached out to current or past customers in the past 6 months."  This got me thinking that a lot of businesses are killing themselves because of … [Read more...]

Denny Hatch Great Story

Good Day The following story is from the marketing blog of Denny Hatch, renowned publisher,marketing expert, and copywriter: "Frank Brock was president, First Bank of Troy, Idaho. In 1960 Troy’s population was 555. Frank Brock’s bank had 6,000 active accounts. He had customers in 45 … [Read more...]

Clip & Save

Good Day   All your marketing materials whether on line or off line should include as many the following 13 most powerful words in the English language: You, Money, Guarantee, Love, Results, Proven, Safety, Free, Save, Easy, New, Health and Discovery. You should also include as many … [Read more...]

Win $50 Cash

Good Day I spend a lot of time at the Post Office and I hear a lot of people in line complaining about service, the cost of stamps, how they are going broke and more. Today I want to tell you the true facts about why the Post Office is "going broke." The financial hardships for the USPS … [Read more...]

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