Good Morning A friend contacted me yesterday and wanted to add direct mail to his customer's marketing campaign and wanted to know how much to budget and then charge. He wanted to know if there was a flat rate or if it was all custom. He did tell me that they wanted to send out a series of 3 … [Read more...]
Get Your Emails Opened
January 24, 2019 by Leave a Comment
Good Morning 76 of every 100 emails are immediately trashed and never read!That's 55 TRILLION unopened emails per year worldwide! Your emails are part of that group. Most people spend time working on their email message, making sure it's clear and perfect. But when it comes to the subject … [Read more...]
Wasting Money Foolishly
February 14, 2018 by Leave a Comment
Good Day I usually do not name people or companies in these tips, but this week I will. Around December 27, I got a very cute and interesting sales letter from Kelly Peterson of Bruce Lowrie Chevrolet in Fort Worth. It was a form letter, but it was in a very nice handwritten font on what … [Read more...]
