September 28, 2020

Summer, My Hanging Herbs & Your Business!

Good Morning,This summer I have a few hanging baskets of herbs and other plants on my patio. Being hanging basket plants, they tend to dry out faster than in-ground plants, so they need watering every couple of days. I can tell, because the leaves droop and then start to wither.As I was getting … [Read more...]

Contact Information

Good Morning,I passed a van the other day that had a full vehicle wrap for a Tex-Mex place. They did catering and deliveries. They might have been a restaurant. They had art work of their food and stated that they did catering and deliveries.In the 1980's I worked for a radio station selling … [Read more...]

Ask questions before you buy

Good Morning,I hope that everyone had a safe, healthy and great 4th of July weekend! Welcome to summer! This week we in the Dallas Fort Worth area of Texas will break 100 degrees! Also we started the second half of the year. How's your sales going? Still on target?The other day I got a post card … [Read more...]

Change

Good Morning,Last week I tried to write a marketing tip, but Constant Contact would not cooperate. They upgraded their editor, and it would no longer allow me to copy the tip from the previous week and edit it for the current week, a trick I learned years ago so I wouldn't have to recreate the wheel … [Read more...]

Needed Addition to Your POS

Good Morning ,   A good friend of mine called the other day. She wants to send out an announcement to her customers that she is open for business. (She's been open this whole time, but now you can physically enter her business.) We talked and she developed a post card to remind her customers about … [Read more...]

Headline The Most Important Part Of An Ad

Good Morning  I was reading this week's edition of the great Denny Hatch's Marketing Blog "The Science and Art of Creating Wants." (www.dennyhatch.blogspot.com) Hatch wrote about how a great 1977 direct marketing ad, with a couple of very minor additions, would work like "gangbusters" today in … [Read more...]