January 25, 2022

Losing Money?

Good Morning,Today, Thursday, October 21, 11:00 am - 1:00 pm, I will have a booth at the NE Tarrant Chamber Business & Catering "Biz" Expo at the Birdville Fine Arts/Athletic Complex, 9200 Mid Cities Blvd., North Richland Hills, TX 76180. Then I will have a booth at The HEB Chamber Expo next … [Read more...]

Increase Email Open Rates

Good Morning ,ALL CAPS From Addresses Give You a 19% Higher Open RateNew test idea from the Worldata Research team! When creating your email campaign, use all caps for your ‘From’ address. When this approach is used it results in 19% higher open rates. Why does this work? You want your email to … [Read more...]

Who’s Your Demo?

Good Morning ,A couple of days ago I went to my first networking event in over a year. It was lightly attended, which was good for me as I was a bit rusty. As I talk to people, one of the questions I ask is, "Who is your demographics or your customer base?" Most of the time I get a somewhat good … [Read more...]

More Social Media

Good Morning,Last week I took some time off, which included time off from this weekly marketing tip. This week I will pick up from where I was two weeks ago. We'll go over the 10 types of social media, what they are used for and what people hope to accomplish by using them, with examples of that … [Read more...]

Social Media I

Good Morning,I was looking up information about social media for this tip and found numerous lists of the top 10 social media. I knew most of them, but one that caught me off guard was QQ. QQ is the parent company of WeChat and is an instant messaging platform that is extremely popular among young … [Read more...]

Coupons/Discounts

Good Morning,Happy New Year; Welcome to 2021!I saw it on television, heard it on the radio and even saw it in print. Businesses trying to get customers, especially first time customers. The businesses offered discounts/special coupons. These specials were for new or first time customers only. I have … [Read more...]