April 20, 2024

More Than 1 Method

Good Morning At a leads group I recently attended, one of the people mentioned that in their industry they were on longer allowed to collect IP addresses for part of their market. Another person spoke up that their industry is doing the same. We were told IP addresses were now considered … [Read more...]

Social Media Profiles

Good Morning Welcome to the dog days of summer. And at least here in the Dallas/Fort Worth area, it's also the first days of school. For the past two days we had a cold wave here. The temperature dropped to a high of only 96 yesterday. Today we will go back to a high of around 106. The rest of … [Read more...]

You Could Have Lost More

Good Morning,We have all heard by now how Facebook and its other apps, Instagram and Whatsapp, went down for 6 hours on Monday. Luckily for some businesses, it was only 6 hours. Facebook lost anywhere between $60 million and $100 million in lost revenue. But what about the businesses that use … [Read more...]

Metrics for your social media

Good Morning In the last two marketing tips we talked about how to set goals for your social media if you want it to work for you and your business.This week we cover the final part, where the rubber meets the road. Metrics!By identifying your metrics you will know whether your social media is … [Read more...]

Happy Birthday

Good Morning  Happy Birthday!  This month I'm celebrating my 25th birthday! I know I look a bit older than my age. No, it's not my birthday. 25 years ago I went into business for myself. I left Barry's Camera/Wolf Camera and started Marketing Specialist out of my dining room at home. Over the … [Read more...]

Hitting Your Target!

Good Morning  Welcome to the second half of 2019! Yes, the year is half over; you should be halfway to your yearly goals. To help you keep on track, you need to look at how your advertising/marketing program is coming along. Are your advertising/marketing messages really reaching your customer … [Read more...]