January 27, 2021

Thank You Cards

Good Morning,A few weeks ago I wrote about my friend Pat Coyle of Senior Essentials who sells Medicare supplement insurance. He helped me out with some advice, and I returned the favor.He had very little budget for marketing, but still needed to get the word out. One of the things I suggested was … [Read more...]

Coupons/Discounts

Good Morning,Happy New Year; Welcome to 2021!I saw it on television, heard it on the radio and even saw it in print. Businesses trying to get customers, especially first time customers. The businesses offered discounts/special coupons. These specials were for new or first time customers only. I have … [Read more...]

Planning and Flexibly

Good Morning ,Around this time each year I do some planning on what I would like for the next year, business wise. Last year and early this year, I was starting to launch my customer recovery program that helps businesses get lost/past customers to come back and do business with them again and keeps … [Read more...]

Contacting Prospects

Good Morning ,My friend Pat Coyle of Senior Essentials, a Medicare supplement insurance company, and I were talking the other day about getting more customers. About a day later he sent me a chart about contacting prospects. His chart is like the information that Chet Holmes presented in his book … [Read more...]

Holiday Email Marketing Tips

Good Morning ,The holiday season is upon us so I thought I would share some marketing facts to help you get your message out. Remember the pandemic has more people shopping online!Having your consumer offer expire 10 days before Christmas will increase open rates by more than 35%*.Mentioning … [Read more...]

Your Black Friday Offer

Good Morning,A week from tomorrow is Black Friday! For most big retailers Black Friday this year is not just one day, it's every day all month long. They have been have been dripping out Black Friday specials all month long. Walmart had big screen TVs on sale last week as an example of this.With the … [Read more...]