Good Morning While in my office I have on a radio station that plays music for background noise. It took a few times hearing a commercial for it to sink in and for me to notice it (Major Marketing Point Here). The next time the commercial came on I paid attention. The company, an air … [Read more...]
Your 30 Second Commercial
Good Morning ; Over the years I have been to a lot of networking/leads groups. I've done breakfasts, lunches and after-hours events. I've been to marketing meetings as well. Almost all of them will have everyone introduce themselves. The person in charge says something like: "Please (stand-up) … [Read more...]
Getting Your Emails Opened
Good Morning If you're like me, you get a lot of emails every day. If the subject line and maybe the first few lines of the email (in preview mode) do not catch our attention, it is deleted. If you are real good, you will highlight one and then scroll down a bit highlighting emails as you go and … [Read more...]
My USP
Good Morning Last week I presented you with three choices for my new Unique Selling Proposition (USP) and asked for your input. Thank you to everyone who sent back suggestions. It really helped. Here is the final version for now of my USP: My Marketing Cure helps small established … [Read more...]