Good Morning; I was at one of my clients', dropping off their extra newsletters that we had just mailed out for them. I was talking to one of the owners and their marketing person about them settling in at their new offices. As I left, I realized something: here is a company that was one of … [Read more...]
Marketing From The 1960’s
November 11, 2022 by Leave a Comment
Good Morning I was in my bank yesterday (yes, inside the bank) making a deposit and picking up some deposit slips. I still have clients who send me checks and I like to deposit them in person. I like for bank personnel to see me and get to know me. If you don't know why that's important, then … [Read more...]
Black Friday, Every Day?
November 3, 2022 by Leave a Comment
Good Morning {First Name} Welcome to November! I hope you all had a great Halloween. With Halloween over, we are now in the holiday season. Businesses are offering Black Friday specials. To be honest I've seen Black Friday specials since July! Yes, July! Black Friday was or maybe still is the … [Read more...]
Freeways and Your Business
October 27, 2022 by Leave a Comment
Good Morning I drive on the Dallas/Fort Worth freeways quite a bit. One of many things I see is someone in the middle or left lanes move over to the far right exit lane almost within feet of the divider barrier, the ones filled with sand or water, as they take the exit. On my drive home … [Read more...]
You Needs These Books
September 29, 2022 by Leave a Comment
Good Morning The other day I was at a networking group when I got the idea for a workshop on positioning your business to beat out the competition. I went back to my office to search my library for books on the subject. (Everyone should have a library of books on areas in which they make their … [Read more...]
Making Your Ads Relatable
September 22, 2022 by Leave a Comment
Good Morning There is an old saying, "all politics is local," which is true. If you don't connect with the voters and their issues, they don't vote for you. When President Truman ran his whistle stop campaign, he appeared at the back of the train and started by acknowledging the local … [Read more...]
