July 18, 2018

Denny Hatch Great Story

Good Day The following story is from the marketing blog of Denny Hatch, renowned publisher,marketing expert, and copywriter: "Frank Brock was president, First Bank of Troy, Idaho. In 1960 Troy’s population was 555. Frank Brock’s bank had 6,000 active accounts. He had customers in 45 … [Read more...]

Different Kind Of Networking Meeting

Good Day   Wednesday I went to a weekly networking meeting that I have never been to. It was Sweet Networking Fort Worth (one of 3 or 4 networking groups) lead by Jeremiah Ozment of Ozment Media. This is an open group, so it's not restricted to one person per industry and has no requirements. … [Read more...]

1st Quarter Results

Good Day Guess what. This week my wife got the same letter from the auto dealer. We are now up to 6 of the same letter. Today starts the last month of the 1st quarter of 2018. Now is the time to plan out how you are going to bring in business for the next quarter. It's also the time to look … [Read more...]

Testimonials How To Use Them

Good Day Third party testimonials can add credibility to your business when used correctly. Most businesses do not use them properly, and it can do more harm than good. The elements of a good testimonial should include the person's full name, business if it's a business testimonial and the … [Read more...]

Your Business is Boring

Good Day Have you ever been to a restaurant that had good food, good service, but nothing really outstanding? Maybe one so unremarkable you don't really remember the name of the place? If not a restaurant, possibly a place you've done business with, if you can even recall it? They were boring. … [Read more...]

Mavens/Referrals

Good Day Mavens! You want lots of mavens! Mavens is the term I and others use to describe the people who refer customers to you. These are not people who would refer one or maybe two customers to you. Mavens are people who will refer lots of people to you all the time. One or two or more a … [Read more...]

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