At 8 am this morning I will be starting 4 days of workshops on information marketing. How to take the knowledge you have and turn it into an informational product that you can sell. With this product you no longer are trading hours for dollars.
Some of the classes/workshop include Lifecycle Marketing, Secrets of Selling Through Social Media, Seminar Marketing: What It Takes To Fill Rooms With Eager Buyers For High-Price Programs and a lot more.
In order to get the most out of it I put together a game plan of what I would like to get out of the next 4 days. I also set some networking goals as well.
When you go to workshops, seminars or continuing education classes what goals and targets do you set for your self? What kind of ROI do you want? If you don’t set any goal or targets then you’re just on vacation.
I’ll let you know what I learn and got out of it next week.
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Until next week,
Great Things Happen, But You Have To Take Action, NOW!
Philip Freedman
Your Doctor of Customer Retention