July 17, 2024

Be the pre-eminent choice in the mind of your customers.

Good Morning

I’m working on a special presentation about the seven mistakes that small businesses make that prevent them from standing out from their crowded market and eliminating their competition to become the ONLY, pre-eminent choice in the mind of their customers.

 I came across a lot of interesting facts that can help small businesses.

 Here is one that you should take notice of: The most successful companies use direct mail as part of their marketing. Most of them integrate it with other media.

 What I hear a lot of from small business owners is, “we only do email, Facebook, Twitter and/or websites because it’s the NEW Media; it’s where everybody is.” They also tell me as a side note that they do it because it’s free or very low cost. That’s great for people who want to do half the job of getting customers. Google, that great Internet company, uses direct mail to sell its advertising media to advertisers.

 Think about that for a minute. Let it stink IN!

 If social media is so good, how come Google can’t use the media it’s selling in order to get ALL the clients it would want?

 Direct mail is totally trackable and based on hardcore response measurement and return on investment.

 If you can’t measure it, don’t do it!

 Need a business speaker for your group? Then just contact me at tfc@freedcom.com or call 817-282-0443.

 Get the word out about your business NOW!

 Till next week – Great Things Happen, But You Have To Take Action


The Freedman Co.


  1. There are some intriguing points in time in this write-up but I don’t know if I see all of them center to heart. There is certainly some validity but I will take hold opinion until I look into it further. Decent article , thanks and we want extra! Added to FeedBurner at the same time

    NFL Throwback Jerseys
    Personalized NFL Jerseys

  2. Aw, this was a truly nice post. In thought I would like to put in writing like this furthermore – taking time and actual effort to create a very decent article?- but what can I say?- I procrastinate alot and by no means appear to get some thing carried out.

    louis vuitton handbags


  3. Good day I am so grateful I found your website, I really found you by error, while I was looking on Bing for something else, Regardless I am here now and would just like to say thanks for a tremendous post and a all round exciting blog (I also love the theme/design), I don? have time to browse it all at the minute but I have book-marked it and also added in your RSS feeds, so when I have time I will be back to read much more, Please do keep up the awesome work Nike NFL Jerseys.

  4. Nice post. I discover some thing extra difficult on several blogs everyday. It is going to always be stimulating to read content from other writers and practice a little some thing from their store. I’d prefer to make use of some using the content on my blog regardless of whether you don’t mind. Natually I’ll provide you with a link on your web blog. Thanks for sharing.

    NFL Throwback Jersey


  5. Admiring the hard work you put into your blog and in depth information you offer.
    It’s good to come across a blog every once in a while that isn’t the same old rehashed information.

    Great read! I’ve saved your site and I’m including your RSS feeds
    to my Google account.

  6. Aw, this was a genuinely nice post. In idea I would like to put in writing like this moreover – taking time and actual effort to create a incredibly fine article?- but what can I say?- I procrastinate alot and by no indicates seem to get some thing done.


    Cardinals Jersey

  7. I’d need to check with you here. Which isn’t some thing I commonly do! I take pleasure in reading a post which will make persons believe. Also, thanks for permitting me to comment!
    There is noticeably a bundle to know about this. I assume you produced certain nice points in capabilities also.

    NFL Kids Jersey


  8. An intriguing discussion is worth comment. I feel that you ought to write much more on this subject, it could possibly not be a taboo subject but generally many people are not sufficient to speak on such topics. To the next. Cheers

    bailey button uggs

  9. I’m impressed, I should say. Really rarely do I encounter a weblog that is both educative and entertaining, and let me tell you, you have hit the nail on the head. Your idea is outstanding; the issue is something that not enough people are speaking intelligently about. I’m quite pleased that I stumbled across this in my search for something relating to this.

    NFL Kids Jerseys

  10. Thanks for sharing your info. I really appreciate your efforts and I am waiting
    for your next write ups thanks once again.

  11. Way cool! Some very valid points! I appreciate you writing this article and
    the rest of the website is really good.

  12. What’s up , you are good writer, i love your website

  13. Just wish to say your article is as surprising. The clarity in your post is just cool and i can assume you are an expert on this
    subject. Well with your permission let me to grab your RSS feed to
    keep up to date with forthcoming post. Thanks a million and please keep up the
    rewarding work.