Good Morning Last week I wrote about your competition. Specifically YOU! You and your mindset can stand in your way of being successful. This week I want to write about two more types of competition. Direct - Direct competitors are businesses that sell or offer exactly what you sell or … [Read more...]
You Need A Website!
May 2, 2024 by
Good Morning I'm old (there, I admit it), but not that old! I know lots of people who are older. I also know a lot more people who are younger. As I talk with people about their marketing/advertising, I'm surprised at their lack of knowledge about how to present their business. Years ago when … [Read more...]
More Than 1 Method
October 12, 2023 by
Good Morning At a leads group I recently attended, one of the people mentioned that in their industry they were on longer allowed to collect IP addresses for part of their market. Another person spoke up that their industry is doing the same. We were told IP addresses were now considered … [Read more...]
Emotional Copy Triggers
May 4, 2023 by
Good Morning As a business owner who does their own advertising/marketing you have to know how to write copy that sells what you are offering. Yes you do! You are your company's top and maybe only sales/marketing person. This is true even if you hired a company to run/develop your digital … [Read more...]
Get Your Questions Answered
January 5, 2023 by
Good Morning Happy New Year! I hope you all had a good holiday season. Now it's back to work, achieving those goals that you have developed during the past few months. And I want to help you accomplish them. What better way to help you than finding out what you need. Once a year I ask you … [Read more...]
Marketing Help?
December 1, 2022 by
Good Morning; I was at one of my clients', dropping off their extra newsletters that we had just mailed out for them. I was talking to one of the owners and their marketing person about them settling in at their new offices. As I left, I realized something: here is a company that was one of … [Read more...]
