Good Morning Are you regular? Do you keep in contact with your customers and prospects on a regular basis? More than once a year or two? Do your customers and prospects even remember who you and your business are? You might think they do, but they have busy lives and in all probability … [Read more...]
Emotional Copy Triggers
Good Morning As a business owner who does their own advertising/marketing you have to know how to write copy that sells what you are offering. Yes you do! You are your company's top and maybe only sales/marketing person. This is true even if you hired a company to run/develop your digital … [Read more...]
You Needs These Books
Good Morning The other day I was at a networking group when I got the idea for a workshop on positioning your business to beat out the competition. I went back to my office to search my library for books on the subject. (Everyone should have a library of books on areas in which they make their … [Read more...]
Keeping in Contact with a flyer
Good Morning,Yesterday I went to a Chamber leads/networking meeting at a local restaurant. A Realtor was the speaker. Besides telling us about her background (which was quite impressive) and what she does (selling and leasing homes), she also told us how she stays in front of her customer base. She … [Read more...]
You Could Have Lost More
Good Morning,We have all heard by now how Facebook and its other apps, Instagram and Whatsapp, went down for 6 hours on Monday. Luckily for some businesses, it was only 6 hours. Facebook lost anywhere between $60 million and $100 million in lost revenue. But what about the businesses that use … [Read more...]
Who Appreciate You Baby!
Good Morning ,Two weeks ago I had a booth at the HEB Chamber Business Expo. I had a drawing for some prizes, and the winners were Kristie Hanhart of Kristie's Cleaning Service, Joseph Miller of TMT Spa, and Shawndi Purselly of Armstrong Purselley Wealth Management Group. In addition, everyone who … [Read more...]