Good Morning {First Name} I hope everyone is enjoying the extra day, and if your birthday is today, Happy Birthday! I was at my networking group yesterday and The HEB Chamber did a special presentation on a new program that does market research and demographics for small businesses. This … [Read more...]
Passive and Intrusive Marketing.
Good Morning Last week I wrote about views and likes and how you have to convert them into sales. This week let's back up a bit and explore passive and intrusive marketing. Passive marketing is when you post something on social media and you let people come to you to view it if they want. … [Read more...]
Public Speaking
Good Morning The other day one of the chamber leads/networking groups I go to was presenting this month's calendar of events. One of the many events on the list was the weekly meeting of a local Toastmasters chapter. For anyone who's not familiar with Toastmasters International, it is an … [Read more...]
Lost Opportunity
Good Morning {First Name} Today I got a coupon from Scooter's Coffee. It was printed on thick postcard stock, in full color and a big 4x6 size. The offer was half off any drink and only good at one location. The coupon was designed for when the store first opened (the headline was, "Hello … [Read more...]