January 10, 2025

Color helps sales

Good Day  Happy St. Patrick's Day  Market Researchers have found that color affects shopping habits: Impulse shoppers respond best to red-orange, black and royal blue. Traditional shoppers respond best to pastels, pink, rose and sky blue. Budget shoppers respond best to pink, teal, … [Read more...]

Likes, Clicks and Eyeballs

Good Day I want to thank everyone who sent me the number of contacts they have in their database. I hope you all got the email marketing calendar I sent to you (by email). If you did not get it, please let me know. One page has the best days and dates to send out B2B emails, and the other page … [Read more...]

Get Help This Time

Good Morning It's almost that time of year again! The time of year we make resolutions or promises. You know, I'm going to exercise every day and lose 10 pounds, I'm going to eat healthy. I'm going to write thank-you notes every day, make calls and be more proactive about getting the word out … [Read more...]

Donald Trump And Your Business

Good Morning Donald Trump has been in the news. In fact he has been the news for a while now. Let's look at what he's been doing and see how you can use what he is doing to help your business. Whatever you may think of his politics, Trump has defined his target very well. He knows exactly who … [Read more...]

Customer Life Time Value

Good Morning The holiday season has started. If you're in retail, that means this is the time you get no time off and you're as busy as can be, which is good. You can use the following information after the holidays when you have some spare time. This is the time of year that many businesses … [Read more...]

Thank The Ones

Good Morning Next Thursday is Thanksgiving, the day that we traditionally give thanks for the good fortune we have enjoyed for the past year. We need to also take time out to give thanks for our businesses and our business life. And as you reflect upon all this, it would be a great time to … [Read more...]