Good Morning You are able to view past pages of my new book under the tab "My BS" at: www.TheFreedmanCompany.com Most businesses have no idea who their customer is or why the customer does business with them. The owner will assume they know as much as they need to know and go on from … [Read more...]
Customer Service is NOT a USP, So Stop Using It!
January 29, 2015 by
Good Morning You are able to view past pages of my new book under the tab "My BS" at: www.TheFreedmanCompany.com I was going to write about your customers, but as with all first drafts, things can change. As I was thinking about what to write, I thought that before I wrote about your … [Read more...]
Who Are You? Marketing Secrets No One Will Tell You
January 22, 2015 by
Good Morning You are able to view past pages under the tab My BS at: www.TheFreedmanCompany.com please read them first. Now that you have a true idea of why you are in business, let's move on. The next question to answer is, "In a business sense, what are you?" Nine times out of ten when … [Read more...]
Chapter 1 you and your business
January 15, 2015 by
Good Morning In this book I will try to be as honest as possible in exploring different marketing techniques and methods. At times I know that I will make you angry with what I suggest, especial when it goes against what you have been taught and your industry wisdom. If I do make you angry, maybe … [Read more...]
And Now For Something Completely Different
January 8, 2015 by
Good Morning Happy New Year and welcome back. Yes, the subject line is from Monty Python's Flying Circus and it speaks about what I am doing and how it affects you. Over the past couple of years I have been reading and attending seminars by many experts in my field. I have also purchased very … [Read more...]
Start laying out your marketing/advertising/business building strategies for 2015
December 18, 2014 by
Good Morning This will be the last marketing tip for the year. Yes, I know you will be so sad and heartbroken. You will not know how to get along without these great and wonderful tips for the next two weeks. The tips will be back on January 8, but until then this will have to do. If your … [Read more...]
