Hi; "All you people do the same thing. It doesn't matter who I use or where I buy, it's all the same. I always go with the lowest price because you're just a commodity!" How many times have you heard that or something like it? How often have you spent time with prospects, worked them through … [Read more...]
Be the business that stands out in your market
Have you ever noticed that in every industry there are one or two businesses that stand out among the others? They always have customers and are doing well no matter the time of year or the state of the economy. There is something about the business that draws you to it. You're not sure what it is, … [Read more...]
When Do You Work On Your Business?
Almost every day I tell myself that I'll work on growing my business tonight when I get home or I'll do it "this weekend" after working around the house all day. Well, you know what happens as well as I do, but I will say it anyway: I don't get it done; either something comes up or I'm too … [Read more...]
Why Are You Here? It’s Not To Get Business Obviously.
Good Morning One of the leads group that I go to does a networking tip of the week. This week, I gave the tip and would like to tell it to you here. Have you ever gone to a networking event where you had to RSVP, maybe had to get a ticket, and pay a fee? Now you're talking to someone and are … [Read more...]
Element You Need in Your Offer
Good Morning A few weeks ago I wrote about some elements that you need in your offer to get more customers for your business. This week I am going to mention a couple more. Free gift/premium or bonus. These can add perceived value to your offer. In fact I know people who will purchase the offer … [Read more...]