I had a short talk with someone I hope will be a new client and who wants to get together in early January to do some marketing for their business. Great! But then I told them that they may see the results maybe early March but more likely April or May. What? How can that be? We have our first … [Read more...]
You want to go whale hunting !
October 3, 2013 by
Good Morning Hunting for whales using dog whistles? What? I'm mixing metaphors or will be. Let me explain. A whale, to use the Las Vegas term, is a big spender. This person is one of your top customers. How would you like to have most of your customers buy like your top ones? It's possible. … [Read more...]
200 Under My Belt
September 26, 2013 by
Good Morning Contact First Name Four years ago today I sent out my first marketing tip, September 26, 2009. I have written over 200 tips in that time and would like to thank you for taking time out of your busy day to read them. It has been my hope that you find them informative and helpful in … [Read more...]
Let Me Share What I Learned!
September 19, 2013 by
I just came back from my 2-day Mastermind meeting, and one thing most of these million dollar producing business coaches and owners do is mail out a monthly newsletter. In fact I am helping nationally known speaker and author Jase Sounder (www.JaseSounder.com) design and produce his own monthly … [Read more...]
You’re Unique
September 12, 2013 by
Congratulations you are one of the 13 to 15% that open this email each week and read it. That not only makes you unique but also successful. How so you might wonder? Well you are part of the 13 to 15% of the people I send this weekly email to that takes the 3 to 5 minutes to open it and read … [Read more...]
You’re a Fool If You Do It Once!
August 22, 2013 by
Good Morning When wanting to advertise, you must plan to reach out to your audience at least 3 to 4 times within a short period of time, say, 2 to 3 months at the most. If you go longer, like once every 30, 60 or even 90 days, then your audience will likely forget you, if not your previous message. … [Read more...]
