I’m at a marketing boot camp that ends today after 3 days, and then I will be spending 2 more days at a coaching mastermind meeting. Why? To learn real-world marketing techniques that work so that I can help you grow your business.
One of the things I learned from Julie Nichoff of Constant Contact was how to send out more effective email.
Briefly, she said that you should define your target: Who do you really want to send the mail to? Set only one objective for the email, the more defined the better. Reach out to them with a well-defined message. If you’re offering something for sale, give them a buy or don’t buy choice of one item. Don’t list of bunch of items; that will prevent people from deciding to buy. Keep the email short. If possible, keep people from scrolling down.
That’s all for now!
Till next week -Great Things Happen, But You Have To Take Action
Phil
The Freedman Co.
