December 18, 2017

Buyer’s Remorse, How To Reduce It!

Good Day Contact First Name  If you've been in business for any amount of time, you've had returns, charge backs or other undesirable costs associated with returns, not to mention the lost sales. Here is a way to counteract buyer's remorse and reduce return rates: First you want to thank … [Read more...]

No Virus, Ransomware This Way

Good Day  Not using a Mac! Viruses, Malware, Ransomware have all been in the news prominently in the past few weeks. We have been warned not to open emails with attachments from people we don't know. Don't click on links from emails we're not sure about or even from people we know. Watch where … [Read more...]

Need An Idea – Swipe File

Good Day Need a new way to promote your business? A headline or starting line for a sales letter or flyer? Idea for a Facebook or LinkedIn post? Where do you go to get inspiration? Friends, neighbors, family? Maybe, but you would be better off going to your swipe or idea file.  A swipe file … [Read more...]

Your Email Could Win $50

Good Day I'm giving away a $50 gift card, details are below, but first this.... I get calls from people who need a list because they want to conduct email campaigns to businesses or individuals.  Here is what I tell them and anyone thinking of emailing people cold. Before I tell you, let me … [Read more...]

Lead Magnets – Not For Your Refrigerator

Good Day Contact First Name Last week I was going to write about lead magnets but got side- tracked. So let's talk about using lead magnets to build your email list before I get side-tracked again. A lead magnet is an item that attracts people to you, not unlike how a great refrigerator magnet … [Read more...]

Tips to boost your response rates

Good Day Here are two quick tips to boost your response rates. 1. When planning to do mailings, make sure your initial and follow-up mailings are no more than 14 days apart, 7 is better. Otherwise, people will completely forget what they received before. If you're worried about people who have … [Read more...]

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