I had a short talk with someone I hope will be a new client and who wants to get together in early January to do some marketing for their business. Great! But then I told them that they may see the results maybe early March but more likely April or May. What? How can that be? We have our first … [Read more...]
Your customer only want one so why waste the money?
October 10, 2013 by
It happens every few weeks. This time I got three pieces of mail from Printing For Less, a printing and direct mailing company (like what I do, but without the marketing help). Inside the mailing they offered a $250 gift. Now one piece is addressed to me, Phil Freedman, owner, Freedman Co. The … [Read more...]
Let Me Share What I Learned!
September 19, 2013 by
I just came back from my 2-day Mastermind meeting, and one thing most of these million dollar producing business coaches and owners do is mail out a monthly newsletter. In fact I am helping nationally known speaker and author Jase Sounder (www.JaseSounder.com) design and produce his own monthly … [Read more...]
Here is your chance, Take It!
September 5, 2013 by
Labor Day is over, school is back session, and the outside tempature dropped to around 99 here in Dallas/Fort Worth, Texas. Yes, summer is over; there are no more vacations, and people are back at work. You have about two and half months before the holiday season begins, when most people put a … [Read more...]
You’re a Fool If You Do It Once!
August 22, 2013 by
Good Morning When wanting to advertise, you must plan to reach out to your audience at least 3 to 4 times within a short period of time, say, 2 to 3 months at the most. If you go longer, like once every 30, 60 or even 90 days, then your audience will likely forget you, if not your previous message. … [Read more...]
Pick It Up
August 15, 2013 by
Good Morning We are in the final weeks of summer. People are taking time off before the rush of the fall and start of school. For a lot of businesses, it's slow. Need to pick things up? How about going through your customer list, finding your past customers, maybe the ones who haven't done … [Read more...]
