Good Morning {First Name},We all know someone who has a favorite color. You know it because they almost always wear that color and have a lot of items in that color. Also maybe their marketing materials are even in that color! If they could, their food would be in their favorite color - OK maybe … [Read more...]
Recession!
June 30, 2022 by
Good Morning ,A number of months ago my dentist friend and client said he thought a recession was coming based on what he was hearing. At the time I said I doubt it, based on what the experts were saying and the state of the economy at the time.In the last few weeks I've been reading a lot of news … [Read more...]
Headlines and More Customers
May 5, 2022 by
Good Morning ,Lots of news in the headlines today. Today's marketing tip deals with one of them and how you can use it to your advantage. Inflation!Chances are you feel the effects. Your vendors have raised prices on you, and in turn you have had to raise your own. Now be the first on the block to … [Read more...]
Loss Leaders
March 24, 2022 by
Good Morning,Last week I wrote about marketing/promoting your business so you can thrive whether we are in a recession or in the time we are now in.Communication is key!Once you have worked your non-current and current customers and are ready to move forward acquiring new customers, you might want … [Read more...]
PPC – Benefits and a killer call to action (cta)
November 4, 2021 by
Good Morning ,Last week we wrote about getting more views to your website by using PPC ads. Now we are going to get into a number of tricks for crafting compelling, clickable ads. First up: The basics of every ad, features, benefits and a killer call to action (cta).Ads that sell have compelling … [Read more...]
