Good Day Many years ago a friend hired me; he was moving his very successful practice into the building he had just built, which was in a very upscale area at the time, and wanted me to help him with marketing his business. I remember asking why he needed my help; he was already at the top of … [Read more...]
Big Money Here!
January 12, 2017 by
Good Day I talk to a lot of business owners, and one of the things that they seem not to appreciate is the value of their customer and prospect lists. They seem to think that the big money assets of their business is the facility, equipment or inventory. Not true! When businesses buy other … [Read more...]
Lists, Messages and The Mistake
January 5, 2017 by
Good Day I hope everyone had a great Christmas and New Year's. With all your planning for 2017 done, you're ready to start achieving your business goals. One of your goals is probably to increase sales. One of the ways this can be accomplished is to contact your current, past and future … [Read more...]
New Year’s Resolutions, Why
December 15, 2016 by
Good Day Very shortly we will start hearing about making New Year's resolutions. We'll be told that this is the time to set new goals, develop better habits and try new things, but within a few weeks we fall back to our old ways. Some of us don't even try to change anymore! Do you also … [Read more...]
Marketing and Scouts?
December 8, 2016 by
Good Day, The other day I was at my local post office and started watching a man with a package. He picked up a mailing label and realized he could not address it, he lacked a pen and there were none on the counter. I let him use one of mine. The man next to him had just picked up a passport … [Read more...]
You’re Insane!
December 1, 2016 by
Good Day The holiday season is now upon us. We made it through Thanksgiving, Black Friday and Cyber Monday. Whew! Now comes the holiday parties and all the rest. This is also the time of year that I and maybe others start or finish planning what next year will be like. Oh, one other thing; … [Read more...]
Productive Asset
November 17, 2016 by
Good Day Enormous Profits! Your most productive asset is lying right under your nose. All you have to do is work it. Most business owners don't. It's your customer database. Yes, if your database is in somewhat good condition, you can extract more revenue than you thought possible. By … [Read more...]
Start Your 2017 Promotion Planning Now Or else
November 10, 2016 by
Good Day Good news: We are moved in and operating at our new location, so stop by and say hi. We're at 951 W Pipeline Rd., Suite 444, (around back by the big parking lot) Hurst, TX 76053. We are only a few weeks from Thanksgiving and the start of the holiday season. Wow, the year has passed … [Read more...]
Phone Problems/Charter Spectrum Business
October 27, 2016 by
Good Day This week I was going to tell you about my 3 levels of monthly service: Your Monthly Vitamin Pack, Your Marketing Medicine Cabinet and the top level, Total Wellness with Concierge Service. But I'm going to put it off for one more week. The reason is the problem I am having with this … [Read more...]
