Good Morning I got a letter in the mail a few days ago asking me to come back. I was a customer of a service we used at home and discontinued a few years ago. They offered us a very low price for the first 12 months of service. They will also give us a $100 VISA gift card. Wow! Then I got a post … [Read more...]
The Teacher Will Appear
September 17, 2015 by
Good Morning You've heard the saying, "When the student is ready, the teacher will appear." I sure have, many times. In life, when you need to learn something, a person is there to help you. All you have to do is be open to look for and receive the help. You may be wondering why I bring this … [Read more...]
Your marketing, school buses and cops
August 20, 2015 by
Good Morning Contact First Name As you read this weekly email, grab a pen and paper and make some notes on what action you will take by reading this email. Vacation time and summer is almost over. In areas around here (Texas) most schools start this coming Monday. That means people get back to … [Read more...]
New Way To Get Customers
August 13, 2015 by
Good Morning Warning: This week's marketing tip could tee you off! It should take only a few minutes to read this weekly email, so stop what you're doing, grab a pen and paper to make some notes on what action you will take by reading this email, even if it means sending me an email. When I … [Read more...]
Wrong Customers?
August 6, 2015 by
Good Morning It should take only a few minutes to read this weekly email, so stop what you're doing, grab a pen and paper to make some notes on what action you will take by reading this email. My parents would sometimes say about a person that they don't have two pennies to rub together. The … [Read more...]
Want to stay in business?
July 30, 2015 by
Good Morning If you want to stay in business, you have to know your customers and when they purchase from you. I started marketing the pizza store a little over a month ago. I have tried newspaper ads, free standing inserts to 70,000 homes, outdoor signs at the street level, and social media. … [Read more...]
Confederate Flag, 7-11 Slurpees & Your Sales
July 23, 2015 by
Good Morning A great way to get noticed and boost sales is to tie sales with current events. You see companies become an "official sponsor of fill in the blank" (Dallas Cowboys, Olympics). It usually costs money to do this. Businesses also tie in to news events. I know a flag store that went … [Read more...]
Bad Way To Get Envelopes Opened
July 16, 2015 by
Good Morning I've been getting mail with the correct company and address but with someone else's name on it. I thought it would make a great weekly tip until I talked to a friend who also owns a business and who is also getting letters wrongly addressed. Even Charter Communications, from whom I … [Read more...]
When Things Don’t Work Out
July 9, 2015 by
Good Morning Sometimes things don't go according to plan. Most of the time I plan for the worst and hope for the best before the event, sometimes during. Then there are times when you have to come up with a whole new plan. This was the case recently. The pizza shop had a booth at 4fest … [Read more...]
