Good Morning Happy Birthday! This month I'm celebrating my 25th birthday! I know I look a bit older than my age. No, it's not my birthday. 25 years ago I went into business for myself. I left Barry's Camera/Wolf Camera and started Marketing Specialist out of my dining room at home. Over the … [Read more...]
Customer Service
October 31, 2019 by
Good Morning Happy Halloween! May the candy that's left over be your favorite.Have you ever gotten a customer request that was so strange that you could not believe it, or something that you absolutely don't do? How did you respond? Did you say "What the...! You want what?!" or "No way. We … [Read more...]
Who Are You Selling To, 2
October 24, 2019 by
Good Morning Last week I went over two of the four basic types of buyers' personas (you can read about the first two by clicking here), Introspective/Competitive and Impulsive/Spontaneous. This week we will go over Practical/Methodical and Enthusiastic/Humanistic.Practical/Methodical - This … [Read more...]
Recession and Your Business
October 10, 2019 by
Good Morning A few weeks ago I wrote about whether we were going to have a recession. Click here to read it. A few people contacted me about it, stating that they don't think we will have one. I mentioned that we might not have it this year, but maybe next year. At any rate we are due for one. … [Read more...]
