Good Morning Monday I got back from a four day marketing boot camp followed by a two day coaching mastermind meeting. For months now I have been trying to put together a monthly marketing support program and the core product that goes with it. No one service or product that I currently … [Read more...]
Integration of your media and make money
Good Morning My wife just completed the last of a series of on-line courses she needed in order to get her regular teaching certification. The course was Web2.0. For this course she had to create a blog, use Instagram, Pinterest, YouTube and a host of other web apps and connect them to her … [Read more...]
Stop Send Out Junk Mail
Good Morning The other day a letter came to my business. It had my company's name on it, but it was addressed to someone else. The name on it was someone I don't know. As if that were not bad enough, the sales letter assumed that the person it was addressed to was interested and wanted their … [Read more...]
Media Mistake in Marketing Your Business
Good Morning For the past two weeks I've written about developing a profile of your best customers, finding more of them and sending your personalized message to them. Now, let's cover the last big mistake - media. You have to match the media to your audience. Let me say that again: Match … [Read more...]