January 11, 2025

Want to stay in business?

Good Morning If you want to stay in business, you have to know your customers and when they purchase from you. I started marketing the pizza store a little over a month ago. I have tried newspaper ads, free standing inserts to 70,000 homes, outdoor signs at the street level, and social media. … [Read more...]

Confederate Flag, 7-11 Slurpees & Your Sales

Good Morning A great way to get noticed and boost sales is to tie sales with current events. You see companies become an "official sponsor of fill in the blank" (Dallas Cowboys, Olympics). It usually costs money to do this. Businesses also tie in to news events. I know a flag store that went … [Read more...]

Keep Marketing Or Else!

Good Morning I just took over the marketing of the first location of Noble Roman's pizza in Texas. The location has been open for a number of months. What I found out was that the previous owner had handed out some flyers the first few days the shop was open and then stopped. I was told that the … [Read more...]

Best Use Of Your Marketing Dollars

With all the methods of communicating with your customers and prospects out there today, let me remind you why mail (snail mail) is your best choice and worth the expense. There is less competition in your mailbox for your attention. People and most businesses are using Facebook, Linked-In, … [Read more...]

Only Speak English !

Good Morning Has this ever happened to you? You're dealing with a business and they are using terms and phrases that you don't understand. What do you do? Ask them to please explain what they just said, or just nod your head in agreement and hope you didn't make the mistake of a lifetime or make a … [Read more...]

Make money while on vacation (Not MLM)

Good Morning The weeks of Memorial Day and 4th of July are some of the biggest vacation weeks of the year. So what does that have to do with marketing one's business? This is the time of year some businesses slow down, because key decision makers are on vacation.You know how it is; the week … [Read more...]