December 22, 2024

Marketing From The 1960’s

Good Morning I was in my bank yesterday (yes, inside the bank) making a deposit and picking up some deposit slips. I still have clients who send me checks and I like to deposit them in person. I like for bank personnel to see me and get to know me. If you don't know why that's important, then … [Read more...]

To Gain More Sales!

Good Morning; I've been getting out talking to fellow business owners lately and one day I came to realize that advertising/marketing comes down to doing three things correctly. Before I get to these three items, you must have a good foundation or it will not work. What is this basic … [Read more...]

Lead Generation and List Building

Good Morning ,I've been reviewing some of the writing of my coaches, and one of them was writing about using lead generators and tripwires. Which got me to thinking I have to develop some new lead generators and figure out what I can offer as tripwires.During my consulting sessions I ask people how … [Read more...]

Just Promote Your Business

Good Morning , Driving around I notice quite a few personal vehicles promoting people's businesses. They have rear window lettering, door signs and partial wraps. Some have bumper stickers promoting their favorite political or social issue. I've even seen a commercial truck espousing someone's … [Read more...]

Boring Ads?

Good Morning ,This is the time of year when many businesses decide to get the word out about their products and services. As they are thinking and looking around for something to send out, they might use a graphic artist or more likely a template provided by whatever media they are using.By using … [Read more...]

Marketing Like A Political Candidate

Good Morning ,Earlier this week I was at the post office dropping off a mailing (bulk mail) for a client. As we were completing the paperwork, one then another and then finally a third mini van pulled up, fully loaded with political mail. The mailer had about 3 different candidates they were mailing … [Read more...]