Good Morning; I've been getting out talking to fellow business owners lately and one day I came to realize that advertising/marketing comes down to doing three things correctly. Before I get to these three items, you must have a good foundation or it will not work. What is this basic … [Read more...]
Keeping in Contact with a flyer
Good Morning,Yesterday I went to a Chamber leads/networking meeting at a local restaurant. A Realtor was the speaker. Besides telling us about her background (which was quite impressive) and what she does (selling and leasing homes), she also told us how she stays in front of her customer base. She … [Read more...]
Pest or Guest?
Good Morning,Early yesterday afternoon I got a text asking me, "How many years you been in Texas now?" I did not have the phone number in my list of contacts so my reply was, "Who is this?" I'm not giving out any information to someone I don't know, would you?Well, about two hours later I get "This … [Read more...]
Review & Testimonials, Skyrocket Your Sales
Good Morning,You've heard the saying, "people do business with people they know, like and trust." Well, here is how you get people to trust you: 3rd party testimonials or reviews. In fact, with good reviews and testimonials you can get people to know and like you.Before you can use your reviews you … [Read more...]
The Meaning of Color
Good Morning {First Name},We all know someone who has a favorite color. You know it because they almost always wear that color and have a lot of items in that color. Also maybe their marketing materials are even in that color! If they could, their food would be in their favorite color - OK maybe … [Read more...]
Recession!
Good Morning ,A number of months ago my dentist friend and client said he thought a recession was coming based on what he was hearing. At the time I said I doubt it, based on what the experts were saying and the state of the economy at the time.In the last few weeks I've been reading a lot of news … [Read more...]