November 24, 2024

Spring Cleaning

Good Morning,March has arrived! In about a week we leap forward to Daylight Saving Time. The days are starting to get warmer, at least here in the Dallas/Fort Worth area. Highs in the 70s. Hopefully I will be able to work on the yard this weekend and get it ready for the coming outdoor season. … [Read more...]

Boring Ads?

Good Morning ,This is the time of year when many businesses decide to get the word out about their products and services. As they are thinking and looking around for something to send out, they might use a graphic artist or more likely a template provided by whatever media they are using.By using … [Read more...]

Marketing Like A Political Candidate

Good Morning ,Earlier this week I was at the post office dropping off a mailing (bulk mail) for a client. As we were completing the paperwork, one then another and then finally a third mini van pulled up, fully loaded with political mail. The mailer had about 3 different candidates they were mailing … [Read more...]

READY FOR MORE QUALITY CUSTOMERS-DREAM 100

Good Morning ,Here is a good growth strategy for you to use if you want to grow your business with quality customers. It's called the "Dream 100." You may have heard about it. Sometimes it's know as the Dream 25 or 50.There are two ways this works: 1) You take your top customers and try to duplicate … [Read more...]

Lead Gen, Right and Wrong Way

Good Morning ,I get a lot of calls every day at my business. Almost all of them are calls to sell my house, sell me Medicare insurance (why are they calling me on my business phone number?), loan me money, or try to sell me services I don't need or want. Sound familiar?Yesterday at the end of my day … [Read more...]

Co-Promoting An Event

Good Morning,I got an email from my good friend John Fletcher of Fletcher Consulting. He is the keynote speaker at today's Grapevine Chamber Luncheon. Since I'm not a member of that chamber I did not know about it. He sent out an email to his list announcing the event.The announcement told me his … [Read more...]