Good Morning Remember when your mother said, "If everyone else jumped off a cliff, would you go along with them?" Usually it was something you wanted to do, and yes, all your friends were doing it and you wanted to fit in. Right? Nowadays, we do the same thing. We see our competition … [Read more...]
Your Customer Is
Good Morning Wednesday, I went to an after hours mixer held at Miguelito's that was sponsored by the HEB Chamber. While I was there, I met Suzy Black, CNC, of Hidden Youth Wellness Center. We started talking, and she asked me how much it would cost to send out some post cards. I gave her a … [Read more...]
Don’t Bore People With Your Intro
Good Morning; The other day I went to a leads group. The person in charge talked a bit about the 30 second introduction. In a future meeting he's going to talk more about what goes into an introduction. So this week I'm going to beat him to the punchline. Let me ask: How many times have you … [Read more...]
Need to get more business
Good Morning We just had the unofficial start of summer. This has been one of the biggest vacation weeks of the year. Lots of businesses slow down until Labor Day. Do you have such a business? If you don't and business picks up this time of year, good for you. You still might want to read … [Read more...]
You’re Let Sales Slip By
Increase Your Sales, Stop Losing Sales! How many times have you walked into a store, been greeted by a clerk who then asked if they could help you, and you said just looking and a little later walked out or went to a web site and left without contacting them? Now how many time does this … [Read more...]
Makeing Email Marketing Work
Morning; Late last week a client asked me how well email marketing works. They wanted to do some emailing to a list. They thought they could save some money and still get the response rate that they do. Before I tell you what I told them, here's a little background. They mail out a big glossy … [Read more...]