January 12, 2025

You People Are All The Same!

Hi;  "All you people do the same thing. It doesn't matter who I use or where I buy, it's all the same. I always go with the lowest price because you're just a commodity!" How many times have you heard that or something like it? How often have you spent time with prospects, worked them through … [Read more...]

When Do You Work On Your Business?

Almost every day I tell myself that I'll work on growing my business tonight when I get home or I'll do it "this weekend" after working around the house all day. Well, you know what happens as well as I do, but I will say it anyway: I don't get it done; either something comes up or I'm too … [Read more...]

Why Are You Here? It’s Not To Get Business Obviously.

Good Morning One of the leads group that I go to does a networking tip of the week. This week, I gave the tip and would like to tell it to you here.  Have you ever gone to a networking event where you had to RSVP, maybe had to get a ticket, and pay a fee? Now you're talking to someone and are … [Read more...]

Element You Need in Your Offer

Good Morning   A few weeks ago I wrote about some elements that you need in your offer to get more customers for your business. This week I am going to mention a couple more.  Free gift/premium or bonus. These can add perceived value to your offer. In fact I know people who will purchase the offer … [Read more...]

Great Way to Piss off People and Here is a Freebe

Good Morning  Today in my mail I got 3 full-color catalogs from Lands' End. One was addressed to me, and the two others were addressed to people I do not know. I understand some companies send their stuff to everyone in a company, hoping they would hit the right people. This is the bomb them … [Read more...]

I Will Not Get Over It, I’m The Customer

Good Morning  I got a business card from a business owner the other day. She has the type of business that is usually a brick-and-mortar retail location. But on her business card, she listed only the company name, phone number, and web site.  No location or email address. The only way I can … [Read more...]