When I say it's all about you, I don't mean you! I'm talking about your customer, client or patient. That means putting yourself into their shoes, feeling what they feel and doing what you need to do to let them know that. If that means keeping your doors open earlier and later so that they can come … [Read more...]
What You Can Learn From An Auto Dealer
August 30, 2012 by
COME ON DOWN, BEFORE IT'S TOO LATE! WE'RE MAKING ALL KINDS OF DEALS! OPEN LATE THROUGH LABOR DAY!!!!!! Happy Pre-Labor Day. Sorry about the loud statement. Sounds like the radio and television commercials for a local car dealer doesn't it? But they know something most of us either must have … [Read more...]
Summer almost over, now what
August 23, 2012 by
Good Morning As the vacation season is coming to an end, most of us are getting back to running our businesses and realizing that we need to be getting our current, past and new customers back through the doors or getting the phones to ring. Now, before Labor Day, plan out your marketing for the … [Read more...]
How to Get More Customers
August 16, 2012 by
Good Morning Does this sound familiar? You need more customers and you have no idea how to get them in the door! How do you come up with the next great idea to bring them in? Talk to your friends and family? Talk to your "friendly competition"? Talk to your vendors or customers? Really! You … [Read more...]
Impress Your Customers
August 9, 2012 by
Good Morning Here is a very easy way to impress your customers, especially your new ones. Send them a handwritten thank you note by U.S. mail. I know a lot of you would want to send it by email because it's easier. Yes, it is, but it's cold, impersonal, very easy to overlook and not appreciated … [Read more...]
What Else I Can Do To Get Referrals? Do You Really Want Them?
August 2, 2012 by
Last week I wrote about ways to get more referrals. Here are some more ways to get more customers each month. Here is an easy one. Tell people what you want! Don't ask them to just give you a referral, tell them exactly what kind of referral you need and what they must do to get it to you. You … [Read more...]
