Good Morning I was going through some of my advertising/marketing reference materials to develop a couple of new products and got thinking about why most advertising does not work. Here are the mistakes most businesses make and the correct method. Who are you selling to? Unless you're selling … [Read more...]
Time To Get Back To Work
January 9, 2014 by
Good Morning I hope that everyone had great and restful holidays and you're all ready to get back to work. I've talked to a number of business owners who came back and then realized that they had very little business and plenty of bills due. So with that in mind, … [Read more...]
Be The Only One In Front of Your Customers
December 19, 2013 by
This is the time of year when you're either very busy or you're almost slow enough to take time off. This tip is great for both the one who's slow but still has bills coming due and the ones who are so busy that they do not have time to take a few hours off. Almost everyone sends out Christmas … [Read more...]
You Got To Be The Lowest Price – Not!
December 12, 2013 by
If you have been in business for any length of time, you have gotten the call or visit from someone who tells you that your prices are too high and need to be lower if you want their business, because x business is lower and you need to be lower than them. Well, that has happened to me a number … [Read more...]
Your customer only want one so why waste the money?
October 10, 2013 by
It happens every few weeks. This time I got three pieces of mail from Printing For Less, a printing and direct mailing company (like what I do, but without the marketing help). Inside the mailing they offered a $250 gift. Now one piece is addressed to me, Phil Freedman, owner, Freedman Co. The … [Read more...]
Let Me Share What I Learned!
September 19, 2013 by
I just came back from my 2-day Mastermind meeting, and one thing most of these million dollar producing business coaches and owners do is mail out a monthly newsletter. In fact I am helping nationally known speaker and author Jase Sounder (www.JaseSounder.com) design and produce his own monthly … [Read more...]
