Good Day Last week I wrote about making a sale to get a customer or getting a customer to make a sale. This week let's take a step back and address how to get that customer. We know that to get the customer to take action, you need the right message using the correct media and going to the … [Read more...]
Why Your Sales Are Down!
May 19, 2016 by
Good Day I have been rereading Chet Holmes' "The Ultimate Sales Machine." I got to the point in the book where he writes about there being three types of executives and I thought I would share them with you and let you see which one you are. The first type is the "tactical executive," a … [Read more...]
Great Way To Waste Money!
May 12, 2016 by
Good Day I'm at that age where I'm getting invited to dinners from retirement planners. Good dinners, too, at places like Texas Land & Cattle, Pappadeaux's, Jr's Steak & Grill and more. Wow FREE meals for me and my wife. In fact last week I got 2 invitations on the same day; one was … [Read more...]
Referral Systems
April 28, 2016 by
Good Day Last week I wrote about mavens! This week: How do you keep your mavens and everyone else referring customers to you? You will need to set up two systems or programs, one for your mavens and another for those customers who refer one or two customers to you. As you think about … [Read more...]
