January 12, 2025

Why Your Sales Are Down!

Good Day I have been rereading Chet Holmes' "The Ultimate Sales Machine." I got to the point in the book where he writes about there being three types of executives and I thought I would share them with you and let you see which one you are. The first type is the "tactical executive," a … [Read more...]

Great Way To Waste Money!

Good Day I'm at that age where I'm getting invited to dinners from retirement planners. Good dinners, too, at places like Texas Land & Cattle, Pappadeaux's, Jr's Steak & Grill and more.  Wow FREE meals for me and my wife. In fact last week I got 2 invitations on the same day; one was … [Read more...]

Referral Systems

Good Day Last week I wrote about mavens!  This week: How do you keep your mavens and everyone else referring customers to you? You will need to set up two systems or programs, one for your mavens and another for those customers who refer one or two customers to you. As you think about … [Read more...]

Mavens/Referrals

Good Day Mavens! You want lots of mavens! Mavens is the term I and others use to describe the people who refer customers to you. These are not people who would refer one or maybe two customers to you. Mavens are people who will refer lots of people to you all the time. One or two or more a … [Read more...]

Internet Only Good for Searchers

Good Day I meet a lot of people who are marketing their businesses on the Internet. Good for them. For many, though, that is their main method of marketing their business. They will use SEO (search engine optimization) for their website, Google Maps, emailing, Facebook, and maybe YouTube and … [Read more...]

Likes, Clicks and Eyeballs

Good Day I want to thank everyone who sent me the number of contacts they have in their database. I hope you all got the email marketing calendar I sent to you (by email). If you did not get it, please let me know. One page has the best days and dates to send out B2B emails, and the other page … [Read more...]