Good Day Contact First Name Last week while at the multi-chamber mixer I saw a gentleman I had met a few times, Reed Chambers of Peerless Electric Company. As we were talking we got on the subject of coming up with great ideas and trying to remember them. This happens to me. I'll be driving … [Read more...]
Name tags and networking events
April 12, 2018 by
Good Day Contact First Name Got another letter yesterday, now it's up to 6 or 7 of the same letter. Should I write them a letter asking that they send me a check for the money they are wasting on me instead of sending me letters? On to this week's tip! The other day I went to a multi … [Read more...]
Social Media Likes
April 5, 2018 by
Good Day For a lot of businesses, getting more likes, views and traffic to their social media sites is a top priority, because social media experts tell us the more likes and views we get, the more successful we are. Are the people who are telling you that working for or are connected with … [Read more...]
Different Kind Of Networking Meeting
March 29, 2018 by
Good Day Wednesday I went to a weekly networking meeting that I have never been to. It was Sweet Networking Fort Worth (one of 3 or 4 networking groups) lead by Jeremiah Ozment of Ozment Media. This is an open group, so it's not restricted to one person per industry and has no requirements. … [Read more...]
Spring cleaning, use those old marketing materials
March 22, 2018 by
Good Day First off, I got another letter; I think this is #6. Should I wait until I get 10 letters or call them now? Let me know what you think. I was doing some spring cleaning at the office trying to make room for envelopes for one of my clients, when I found some very special express … [Read more...]
Friendly Touch
March 8, 2018 by
Good Day This Sunday (2 am) is when you turn your clocks forward by one hour and lose some sleep, or you can do what most do and set it when you go to sleep and sleep in an extra hour. I've heard all the arguments about daylight saving time and this week's tip is not about whether you like it … [Read more...]
Phone Use
February 22, 2018 by
Good Day Before I get to this week's marketing tip, I thought I would let you know I got another letter the other day from my friend. Now I have 5 letters; I wonder how many more I'll get. As a child I spent many years in speech therapy classes (my public school offered them). One of the … [Read more...]
Missing Skimmers, Lost Sales
February 15, 2018 by
Good Day Two weeks ago I wrote about a letter I got and some of the mistakes the letter writers made. I am sure you get many sales letters, so you know very few have a second read through. When writing these letter you have to use methods designed for the skimmer, the person who just looks … [Read more...]
Wasting Money Foolishly
February 14, 2018 by
Good Day I usually do not name people or companies in these tips, but this week I will. Around December 27, I got a very cute and interesting sales letter from Kelly Peterson of Bruce Lowrie Chevrolet in Fort Worth. It was a form letter, but it was in a very nice handwritten font on what … [Read more...]
