Good Morning ,I've been reviewing some of the writing of my coaches, and one of them was writing about using lead generators and tripwires. Which got me to thinking I have to develop some new lead generators and figure out what I can offer as tripwires.During my consulting sessions I ask people how … [Read more...]
Advertising/marketing does not work!
June 9, 2022 by
Good Morning ,One of the most common objections I get is, "advertising/marketing does not work; it's a waste of money." In the past I would try to convince these people that it does work. Then stop arguing and add a remark, knowing that they would never use my services.I was watching the news the … [Read more...]
Thank You Notes
May 26, 2022 by
Good Morning,Last week I attended The Northeast Chamber's after-hours networking event at Chef Pointe Café in Watauga. I was talking to a new business owner trying to find out more about his customer base using questions I learned from business coach and great friend Mike Stammer. I was having fun, … [Read more...]
Inflation Busting Offer
May 19, 2022 by
Good Morning , In my last marketing tip, I wrote about inflation and how you should offer an Inflation Buster to get ahead of your competition.In order to make your offer stand out, you have to slash your price on a product or service not by 5 or 10% but by at least 50% or more. Something that … [Read more...]
Headlines and More Customers
May 5, 2022 by
Good Morning ,Lots of news in the headlines today. Today's marketing tip deals with one of them and how you can use it to your advantage. Inflation!Chances are you feel the effects. Your vendors have raised prices on you, and in turn you have had to raise your own. Now be the first on the block to … [Read more...]
Sales Mistakes That You Make!
April 21, 2022 by
Good Morning,Now that you answer the phone, return calls when people leave a message, you have sales leads and people want to talk to you about what you offer. Now you have to become the dreaded SALESPERSON!!Most professionals do not consider themselves salespersons. They say or think, "I'm a … [Read more...]
