Business | Making Direct Response Marketing Work For You - Part 5

December 23, 2024

Just Wait and We’ll See What Happens… Guess What Happens?

April 26, 2012 by Phil Freedman

I got back from 4 days of learning a lot of new cutting-edge marketing, but they also reviewed a lot of old school marketing and sales. We do not have to always use the latest and greatest cutting edge whiz bang thing to get customers to our door. In most cases, going back to the basics and doing … [Read more...]

Filed Under: Marketing Tips Tagged With: #1 business problem, advertisting, Break through marketing, Business, customers, Dan Kennedy, direct mail, Free marketing tips, GKIC, Glazer-Kennedy, growing business, marketing, marketing budget, marketing plan, More customers

Eating, Drinking, Partying or Networking?

March 29, 2012 by Phil Freedman

Last night I went to two after-hours networking mixers. Yeah, I know I'm a real party animal. Now as you know, the purpose of an after- hours mixer is to network, meet new people and maybe get some leads and ultimately business. It's not, as my good friend Mike Stammer used to say when we taught … [Read more...]

Filed Under: Marketing Tips Tagged With: #1 business problem, after hours mixers, Break through marketing, Business, business problem and solutions, chamber of commerce, contacts, customers, Free marketing tips, growing business, leads, marketing, More customers, networking, prospects, small business, word-of-mouth advertising

What Business Are You Really In

March 15, 2012 by Phil Freedman

I was at my morning leads group. As most of you know, I don't do mornings, but this one group - Networkz - meets Tuesday morning at 8:30 am. at 1901 Central Dr., 6th floor conference room , Bedford (Wells Fargo Office Building). For more information go to www.networkz.biz. OK, so much for the … [Read more...]

Filed Under: Marketing Tips Tagged With: #1 business problem, Break through marketing, Business, business problem and solutions, customers, Free marketing tips, marketing, MLM, More customers, networking, prospects, running a business, small business, Small Business Owners

Is the S.M.A.R.T. System For Your Business

February 9, 2012 by Phil Freedman

Last week I told you a little bit about the new system that I have put together for your business. The S.M.A.R.T. System helps businesses reactivate past customers, keep current customers and attract more new customers than you can handle. S.M.A.R.T. stands for Serial Marketing with Automated … [Read more...]

Filed Under: Marketing Tips Tagged With: #1 business problem, Automated, Break through marketing, Business, business problem and solutions, customers, Free marketing tips, growing business, marketing, marketing plan, More customers, Past Customers, post cards, prospects, response, Retention, Ron Popell, Serial, SMART System, thank you cards, touch points

Reach out and Touch Someone The Correct Way

February 2, 2012 by Phil Freedman

I've been asked a number of time how often a business should contact its customers. We're not talking about announcing a sale or such, just general communications. A business can lose anywhere from 20-50% of its customer base each year. Some of the population move every year, undergo a lifestyle … [Read more...]

Filed Under: Marketing Tips Tagged With: #1 business problem, Break through marketing, Business, business problem and solutions, commucating with customers, contacts, customers, email, Free marketing tips, Glazer-Kennedy, marketing, More customers, newsletter, Past Customers, post cards, staying in contact with customers, thank you cards

What You Said

January 12, 2012 by Phil Freedman

Last week I conducted a survey of workshops that I am thinking about presenting this year and I wanted input on subject matter, format and other items. First, let me give you some of the results. Then I'll share why surveys can help your business grow. On subject matter, here's what you … [Read more...]

Filed Under: Marketing Tips Tagged With: #1 business problem, Business, business problem and solutions, communncations, customers, Free marketing tips, growing business, marketing, message, small business, surveys