Good Day Along with a friend, I am developing an email campaign to introduce a service/product to cold prospects (people who have not been contacted before). The other people that we are working with are using a simpler model (basically a one email campaign directing people to an appointment … [Read more...]
Great Way To Waste Money!
May 12, 2016 by
Good Day I'm at that age where I'm getting invited to dinners from retirement planners. Good dinners, too, at places like Texas Land & Cattle, Pappadeaux's, Jr's Steak & Grill and more. Wow FREE meals for me and my wife. In fact last week I got 2 invitations on the same day; one was … [Read more...]
Benefit From My Experience
April 7, 2016 by
Good Day While many of you know me as a direct mail guy, lately I've been realizing that what I really enjoy doing is sitting down with business owners, finding out what their problems are and then coming up with and helping them implement a workable solution. For years I have been doing this, … [Read more...]
Color helps sales
March 17, 2016 by
Good Day Happy St. Patrick's Day Market Researchers have found that color affects shopping habits: Impulse shoppers respond best to red-orange, black and royal blue. Traditional shoppers respond best to pastels, pink, rose and sky blue. Budget shoppers respond best to pink, teal, … [Read more...]
No Money For Android
March 3, 2016 by
Good Day Come by the HEB Chamber Expo this Friday from 10-3 at the Hurst Conference Center, say hello, have some chocolate, enter my drawing and learn how to receive the Amazing Email Marketing Calendar that shows you the best days of the month and times to send out your emails. ***** I saw a … [Read more...]
Save Money!
February 25, 2016 by
Good Day A lot a businesses do it and waste their money. It's one thing for big corporations to do it; they can afford it. But when it's small businesses, they can go out of business. What am I talking about? It is called awareness or brand advertising. That's where you run an ad that doesn't … [Read more...]
