Good Day Do you want 100 customers from one method of promoting your business or do you want 1 customer each from 100 different methods? Think about the answer a moment while I tell you a story. Years ago, one of the best methods to get new business was to call people from around 5 pm till … [Read more...]
Need To Do It More Than Once!
May 26, 2016 by
Good Day Along with a friend, I am developing an email campaign to introduce a service/product to cold prospects (people who have not been contacted before). The other people that we are working with are using a simpler model (basically a one email campaign directing people to an appointment … [Read more...]
Why Your Sales Are Down!
May 19, 2016 by
Good Day I have been rereading Chet Holmes' "The Ultimate Sales Machine." I got to the point in the book where he writes about there being three types of executives and I thought I would share them with you and let you see which one you are. The first type is the "tactical executive," a … [Read more...]
Great Way To Waste Money!
May 12, 2016 by
Good Day I'm at that age where I'm getting invited to dinners from retirement planners. Good dinners, too, at places like Texas Land & Cattle, Pappadeaux's, Jr's Steak & Grill and more. Wow FREE meals for me and my wife. In fact last week I got 2 invitations on the same day; one was … [Read more...]
Benefit From My Experience
April 7, 2016 by
Good Day While many of you know me as a direct mail guy, lately I've been realizing that what I really enjoy doing is sitting down with business owners, finding out what their problems are and then coming up with and helping them implement a workable solution. For years I have been doing this, … [Read more...]
Likes, Clicks and Eyeballs
February 11, 2016 by
Good Day I want to thank everyone who sent me the number of contacts they have in their database. I hope you all got the email marketing calendar I sent to you (by email). If you did not get it, please let me know. One page has the best days and dates to send out B2B emails, and the other page … [Read more...]
