Good Morning,A few weeks ago I read an article in the newspaper about how candidates in a local election could not get the domain they wanted. In fact someone else not friendly to the candidates had secured the wanted domains. Now the lawyers are involved. This could cost the candidate the election … [Read more...]
It Work’s
March 18, 2021 by
Good Morning,Happy belated St. Patrick's Day!I got my first Covid-19 shot Wednesday over at Globe Life Field. I was worried about finding the parking lot, the long walk to where they were doing it, long lines, mass confusion and the pain of the shot (I really hate shots).Well, I found the parking … [Read more...]
New Customers
March 11, 2021 by
Good Morning,I've written and talked a lot about how you can spend less and make more money by selling more to your existing customer base. I even designed a special program to help businesses sell more to their current and past customers. But this week's tip is not about that.What I hear from … [Read more...]
Getting Business
March 4, 2021 by
Good Morning ,It's been a long, long time since a business owner could just hang out his/her shingle to attract business. Over fifty years ago when my father was opening his last restaurant, he sent out lots of invitations to the opening. I asked if he thought he was going to be busy and he said … [Read more...]
7 Emotional Hot Button Copy Drivers
February 25, 2021 by
Good Morning ,We made it through last week's storm. We were lucky at home and only lost power for a little over an hour and no water problems. My office on the other hand was not so lucky. It lost power and then a water pipe in the office next door burst and we had about an inch of water on the … [Read more...]
A Strategic Advantage Over Your Competition
February 11, 2021 by
Good Morning ,Most of you know me as someone who is knowledgeable about marketing/promoting small businesses, some know me as just a direct mail/mailing expert and a few as an old guy not up to date with the latest internet trends. Well, people are right on 2 of 3. I do try to stay current (as well … [Read more...]
Great Outrageous Offers
February 4, 2021 by
Good Morning ,Wow, what a Valentine package, only $9,999. The hotel would like to sell one, but even if they did not sell any, they got what they wanted, publicity! They probably had local news crews at their hotel talking up and showing their special Valentine package. They got noticed! A lot of … [Read more...]
