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Marketing Mistakes

February 8, 2018 by Phil Freedman

Good Day Last week I wrote about the letters I got from Bruce Lowrie Chevrolet and how they were all the same. Let me recap: Around December 27, I got a very cute and interesting sales letter from Kelly Peterson of Bruce Lowrie Chevrolet in Fort Worth. It was a form letter, but it was in … [Read more...]

Filed Under: Marketing Tips Tagged With: customers, direct mail, email, growing business, marketing plan, More customers, response, ROI, sales, Selling, Social media

PMF – Do You Have It?

January 25, 2018 by Phil Freedman

Good Day Have you ever seen a company launch a new product or service and asked yourself, "why did they do that?" Then you watch as a few weeks or months later they withdraw it from the marketplace? Sometimes, though, a new product or service hits the market, and it's a big hit! What you're … [Read more...]

Filed Under: Marketing Tips Tagged With: #1 business problem, advertisting, Break through marketing, customers, Free marketing tips, growing business, marketing, prospects

Doing more to get the word out

January 18, 2018 by Phil Freedman

Good Day Contact First Name I was taking a client's post cards to the post office when I noticed a company truck advertising that it provides packaging services to manufacturers, the blister package/cardboard package. I thought, I need to remember that company in case someone needs that … [Read more...]

Filed Under: Marketing Tips Tagged With: chamber of commerce, growing business, networking groups, post cards, prospects, Social media, word-of-mouth advertising

When you get sick

January 11, 2018 by Phil Freedman

Good Day This is the season that people are out with either a cold or the flu. What do you do when you are sick? Take the time off and let your business suffer, go in and carry on as if you're not sick, or something in-between? An old friend of mine once said that it takes 3 days to recover … [Read more...]

Filed Under: Marketing Tips Tagged With: direct mail, emails, marketing, More customers, post cards, referral marketing, Social media

You that you have at least one.

January 4, 2018 by Phil Freedman

Good Day Happy New Year and welcome to 2018! Most people plan out their New Year's resolutions the day before or on New Year's Day, just like they plan out what what they want to do with their business. Maybe that's why I see ads for weight loss, exercise equipment and January sales! I also … [Read more...]

Filed Under: Marketing Tips Tagged With: customers, growing business, Markeing, marketing, marketing plan, More customers, Past Customers, prospects, response, ROI, sales

Are You Ready for 2018?

December 28, 2017 by Phil Freedman

Good Day I hope that you had a great Christmas or Chanukah and got everything you wanted. I would like to wish you a very safe and Happy New Year! Are you ready for 2018? Reports so far for the holiday retail sales season has been the best in a number of years. Unemployment is at a record low, … [Read more...]

Filed Under: Marketing Tips Tagged With: Business, business problem and solutions, customers, Free marketing tips, growing business, marketing plan, message, sales, Selling, small business

Your Great Offer?

December 21, 2017 by Phil Freedman

Good Day I would like to wish you a very Merry Christmas! A client of mine sent me a draft of a marketing piece that they are going to send to prospects offering them a highly discounted item, but they missed a few great opportunities to make it a better offer. First, they did not list the … [Read more...]

Filed Under: Marketing Tips Tagged With: customers, offers, prospects, ROI, Selling

7 ways to promote yourself

December 14, 2017 by Phil Freedman

Good Day Last week I told you about one of my marketing resources, the once-a-month marketing seminar that I attend. Monday's seminar was about how to promote yourself as the expert in your industry. I learned how to promote myself on 7 different social media outlets for almost free while using … [Read more...]

Filed Under: Marketing Tips Tagged With: customers, GKIC, Glazer-Kennedy, growing business, More customers, ROI, small business, Social media

My Secret Resource

December 7, 2017 by Phil Freedman

Good Day This is one of my marketing resources I use all the time, and I'm going to share it with you. Once a month there is a marketing meeting where you can discover new and exciting ways to market and promote your business. This month's meeting is this coming Monday, December 11, from … [Read more...]

Filed Under: Marketing Tips Tagged With: Free marketing tips, GKIC, Glazer-Kennedy, marketing, More customers

Time Is Running Out

November 30, 2017 by Phil Freedman

Good Day Guess What? Friday is December first, the start of the last month of the quarter and the year. Now is the time to finish any planning for next year, and if you haven't started, what are you waiting for, an invitation? With planning, you can get a jump on the competition, start the … [Read more...]

Filed Under: Marketing Tips Tagged With: business problem and solutions, growing business, marketing, marketing plan

PMF – Do You Have It?

You that you have at least one.

Are You Ready for 2018?

Your Great Offer?

My Secret Resource

Time Is Running Out

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