Good Day This Tuesday, June 5, from 3 to 7 pm, I will have a booth at the HEB Expo, Hurst Conference Center, 1601 Campus Dr. This will be a great way to meet new people and businesses, plus you get to see me, and I always have great candy! This year the HEB Chamber moved the time. It used … [Read more...]
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HEB Expo
May 31, 2018 by Phil Freedman
Filed Under: Marketing Tips Tagged With: chamber of commerce, contacts, customers, Free marketing tips, growing business, marketing, More customers, WIIFM
Talk & Communicate
May 24, 2018 by Phil Freedman
Good Day I'm putting together a talk on the 7 Warning Signs of Lost Customer Syndrome. As I was writing it, I came upon #6 "You have not reached out to current or past customers in the past 6 months." This got me thinking that a lot of businesses are killing themselves because of … [Read more...]
Filed Under: Marketing Tips Tagged With: #1 business problem, Business, business problem and solutions, customers, direct mail, emails, Free marketing tips, More customers, newsletter, Social media, thank you cards
Denny Hatch Great Story
May 17, 2018 by Phil Freedman
Good Day The following story is from the marketing blog of Denny Hatch, renowned publisher,marketing expert, and copywriter: "Frank Brock was president, First Bank of Troy, Idaho. In 1960 Troy’s population was 555. Frank Brock’s bank had 6,000 active accounts. He had customers in 45 … [Read more...]
Filed Under: Marketing Tips Tagged With: contacts, customers, marketing, prospects, referral, referral marketing, small business, Social media, thank you cards, WIIFM, word-of-mouth advertising
Clip & Save
May 10, 2018 by Phil Freedman
Good Day All your marketing materials whether on line or off line should include as many the following 13 most powerful words in the English language: You, Money, Guarantee, Love, Results, Proven, Safety, Free, Save, Easy, New, Health and Discovery. You should also include as many … [Read more...]
Filed Under: Marketing Tips Tagged With: customers, emails, growing business, message, More customers, prospects, response, sales, Selling, Social media
The Other Side of Name Tags
April 26, 2018 by Phil Freedman
Good Day Two weeks ago (April 12, 2018) I wrote about my friend and what he thought about name tags at networking events. He does not like name tags because he thinks that people use them to qualify or eliminate people before even interacting with the wearer. I got a call from my friend and … [Read more...]
Filed Under: Marketing Tips Tagged With: Business, chamber of commerce, contacts, customers, marketing, More customers, networking, prospects
1st Quarter Results
March 1, 2018 by Phil Freedman
Good Day Guess what. This week my wife got the same letter from the auto dealer. We are now up to 6 of the same letter. Today starts the last month of the 1st quarter of 2018. Now is the time to plan out how you are going to bring in business for the next quarter. It's also the time to look … [Read more...]
Filed Under: Marketing Tips Tagged With: #1 business problem, advertisting, Break through marketing, business problem and solutions, customers, direct mail, emails, networking, referral, response, sales statistics, Social media
