Good Day Need a new way to promote your business? A headline or starting line for a sales letter or flyer? Idea for a Facebook or LinkedIn post? Where do you go to get inspiration? Friends, neighbors, family? Maybe, but you would be better off going to your swipe or idea file. A swipe file … [Read more...]
Losing Prospects!
Good Day Contact First Name I have nothing against looking for a good deal or even price shopping; hey, I even clip coupons for my weekly grocery shopping! But one of the things I have learned over the years, and usually the hard way, is not to go cheap! You end up paying for it over and over … [Read more...]
‘Avoid An Audit’ Will Make You Money
Good Day It's almost tax day. This year the day is April 18, the day we all dread. And you know what happens if you don't file: you have to deal with the IRS and maybe risk an audit. Why am I bringing all this up? Other than to remind you of your legal obligation, I bring this up because it's … [Read more...]
Your Business is Boring
Good Day Have you ever been to a restaurant that had good food, good service, but nothing really outstanding? Maybe one so unremarkable you don't really remember the name of the place? If not a restaurant, possibly a place you've done business with, if you can even recall it? They were boring. … [Read more...]